Custom-made clothing has been around for centuries, but the way we shop for it has changed significantly in recent years. The digital age has brought new opportunities for interactivity and personalization, and now more than ever, custom pieces are in demand in a digital landscape. The rise of e-commerce, especially during the COVID-19 pandemic, has accelerated the digital transformation of the fashion retail industry, with global online sales predicted to reach 22% of all retail sales by 2023.

One of the advantages of the digital age is the opportunity for customization, allowing customers to embrace their individual style rather than relying on off-the-rack garments. With interactive online tailors, customers can personalize every part of their design, from the color of the leather to the base of the shoe and the burnishing. Brands like European Custom Tailoring, offer a wide variety of options for just about everybody, with access to some of the best fabrics in the world from brands such as Holland & Sherry, Loro Piana, Scabal, and Lanieri.

Luxury custom made fashion presents a more sustainable future for the fashion industry, as it moves towards a slow, sustainable fashion approach. With less waste and lifetime wear, custom pieces are more ethical and have a lesser negative environmental impact than mass-produced pieces. Additionally, custom pieces are designed to make up your forever wardrobe, with the initial investment paying off over years and years of wear.

The rise of digital, customized clothing has revolutionized the way we shop for clothes. With the world turning its back on mass-produced fast fashion, personalized fashion is the way forward. Brands like European Custom Tailoring are leading the way in luxury custom made fashion, sourcing fabrics and custom tailoring directly from Europe to the USA. Embrace your individual style and visit our website to create your own custom pieces today.