‘A FAMILY OF ARTISANS’
To understand our philosophy we need to provide a little back story: the name Ferreira comes from a noble family of artisans, one of the oldest in Europe. The family’s origin is the Iberian peninsula (Portugal & Spain), the name declared the proud trade of a blacksmith. You may notice the similarity to other prominent family names “Ferrera” or “Ferrari”, the kinship that links these names is the same old-world ideology that drive an intense attention to detail; striving for superior craftsmanship.
We feel there is something about the long-standing quality craftsmanship of our ancestors that appeals to our core as humans. What is it that draws you to the past? For us, there is the draw of those that devoted their lives to honing their craft. We feel, that we haven’t completely outgrown their knowledge and processes with mankind’s technological advancements. The quality and devotion plied by hands of masters in their respective trades, and an approach that we feel places quality above quantity. This is our philosophy. The idea that, because there are so many goods in the market that are created to be disposable, some things deserve to be approached in a non-disposable way. We want to create for you items of exceptional and lasting quality – something of greater value. Because of our approach and our adherence to the art of tailoring – we are the only true European custom tailoring shop in Salt Lake City.